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Wednesday, 1 April 2026

Drowning in communities



Henry Clifford has a very useful Centre Write piece on the common but misleading political use of the word 'community.' Not an unfamiliar source of mendacity, but the whole piece is well worth reading as a reminder that it is a very common one.


Most “communities” are empty categories

We are drowning in communities. Gay community, Muslim community, international community, business community.

Yet, we feel increasingly isolated. Forty-four percent of Britons say they sometimes feel like “strangers in their own country,” and 50% feel “disconnected from society around them.” Indeed, these “communities” seem to be sources of opposition and division rather than connection. After losing the Gorton and Denton by-election, Matt Goodwin took to X to proclaim, “We are losing our country” to a “dangerous Muslim sectarianism.” Battles over the place of the “trans community” within society have likewise become incredibly divisive. While public figures like JK Rowling have faced death threats and boycotts over their views on the topic, trans people themselves have been increasingly suffering too — according to the Home Office, in 2014/15, 607 recorded hate crimes were motivated by trans identity. By 2024/25, that figure had risen to 4,120.

Community ought to be the bedrock of our society, the things which bind us to one another. Why then are individuals isolated and “communities” in conflict?

A large part of the trouble stems from a wrong, and statist, view of what ‘community’ means.

Community, properly conceived, is formed from the concrete connections between individuals — not from shared characteristics. Communities are existing networks, not downstream from categories, but groups of real connections.

I've Got Two Legs



Clarity, consistency and continuous learning



Mark Barry has an interesting TechRadar piece about shifts in online marketing due to searches producing AI‑generated overviews before lists of links. Interesting because it is something we see ourselves and also has implications about what we might call incompetent political marketing. 

The whole piece is well worth reading.


AI‑first browsers and the end of the pageview economy

With 60% of searches now ending without a click thanks to AI‑generated overviews, even established brands are disappearing from view at the point of discovery.

Many large business software and services companies are already seeing search‑driven visits fall sharply, even as revenue and product usage continue to grow, forcing a rethink of how demand is created, captured and measured.

This marks a fundamental shift because for years, the browser was the reliable cornerstone of digital marketing. Chrome and Safari became the dominant gateways to the web, and most playbooks assumed a predictable path: search, click, website, conversion...

With switching easier than ever and clicks falling, buying more attention quickly becomes expensive and does not always translate into outcomes. The teams that will win are not those that buy more reach, but those that design for clarity, consistency and continuous learning.



Political marketing may be somewhat different, but to take one topical example, the UK Labour Party is a political brand. Even its most loyal supporters would probably not praise it for marketing itself with clarity, consistency and continuous learning.

Loyal supporters might not chose to see their party in this way, but the comparison is interesting and the incompetent marketing unmissable. 

Tuesday, 31 March 2026

Not a Starmer fan



Labour suspends MP Karl Turner for criticising plan to limit trial by jury


A prominent Labour critic of Government plans for a major restriction on the right to trial by jury was suspended by the party today.

Karl Turner, 54, was leading internal opposition to David Lammy's proposal to allow juries to hear only the most serious criminal cases in a bid to cut a major backlog.

The Hull East MP vowed he would 'not stand back from speaking truth to power when it matters' after his suspension, saying his only concern was improving the court service.



Apparently Karl Turner is not a Starmer fan, Lammy fan or McSweeney fan -


He questioned the circumstances around the theft of a phone belonging to the Prime Minister's former chief of staff Morgan McSweeney, which may have contained messages relating to Lord Peter Mandelson's time as ambassador to the US.

He had branded the former aide to Sir Keir Starmer 'McSwindle' and in an LBC interview recorded just before his suspension accused the PM of 'treating the electorate as fools'.

Including Ed?



AI 'is a year away from knowing more than all human experts', those startled experts predict


AI will be ready to score full marks on one of the world's most challenging knowledge tests branded Humanity's Last Exam (HLE) in a matter of months, developers claim.

HLE was set up by tech bosses to see just how intelligent their systems are and consists of 2,500 meticulously chosen questions, spanning around a hundred topics from rocket science and mythology to physiology.

Each one requires at least PhD levels of understanding and to achieve a score even close to 100 per cent would earn someone the title of a 'universal expert'.



 
Ed - a leading Net Zero expert



Your money is our money



From Blackout News, AI translation from the original German.    


Government takes control of the Federal Court of Audit

In Berlin, the CDU/CSU and SPD are taking control of the Federal Court of Auditors, damaging the very authority that is supposed to independently audit the government's handling of taxpayers' money. After the departure of the previous president Kay Scheller after twelve years, the CDU member of the Bundestag Ansgar Heveling is to become the new president, while the SPD has already filled the vice post with the former Minister of Construction Klara Geywitz. The process hits the core of state financial supervision, because it means that both top offices go to politicians of the governing parties. Heveling's personality is particularly explosive, as he is considered a close confidant of Chancellor Friedrich Merz and still comes from active parliamentary business. The consequence is serious: one of the last effective control bodies of the federal government visibly loses distance from the very power it is supposed to monitor

Control of billions in party hands in the future

The Federal Court of Audit is not a subsidiary authority. It examines whether ministries are wasting money, projects failing or concealing risks. This is precisely why this institution needs political distance. If the government fills the top with its own people, it damages the independence of control.

Morgan McSweeney's multiple phones